Alicia Searcy is a fashion designer, a community leader, and an advocate for inclusion. But despite all she’s accomplished, she faced a frustrating barrier—she couldn’t button her own clothes.

 

Like so many others, she relied on outdated, ineffective accessibility tools that weren’t designed for real users. She didn’t want help—she wanted to do it herself.

 

Her challenge led to EasyButton, and in the process, we uncovered a larger truth: accessibility tech is broken. That’s why we created 7D—to design intuitive, empowering solutions that restore freedom. Visit Alicia's sites: